Releases | Industry | Advanced Bionics Makes A Splash With iPad App Launch and Freestyle Contest for the Swimmable Neptune Processor Advanced Bionics Makes A Splash With iPad App Launch and Freestyle Contest for the Swimmable Neptune Processor July 14, 2012 Print Interactive Build myNeptune iPad Application and Fun Freestyle Contest for the Waterproof Neptune Sound Processor Make Big Waves at AG Bell Convention.Valencia, CA, July 10, 2012 - Advanced Bionics (AB), the global leader in cochlear implant technology and a subsidiary of the Sonova Group, made a big splash at the recent AG Bell 2012 Convention in Scottsdale, AZ, with the launch of its iPad® app for Neptune™, the world's first and only swimmable sound processor. AB also hosted a "Show Us Your Freestyle" contest. Debuted on June 29, the Build myNeptune™ app for iPad devices is now available as a free download from the App Store. The interactive app allows users to create their ideal Neptune look by choosing from hundreds of fashion-forward color combinations. Touchfriendly features include the ability to:Mix and match colors and cablesSpin Neptune in a 360-degree rotation Create their favorite swimmable configuration Instantly share their custom Neptune look on Facebook and TwitterEmail their custom Neptune style to themselves, their clinician and friendsFor the freestyle™ contest, conference attendees drew colorful pictures illustrating how they would customize and wear their Neptune processor. Participants of all ages enjoyed showing how they are free to style their Neptune. The winners will be announced on the Advanced Bionics page on Facebook in July. The freestyle™ contest held at the AG Bell Convention will be followed by a new online contest starting next month. Visitors are encouraged to submit drawings, videos, and photographs of their own Neptune styles for a chance to win one of the grand prizes. Check back at myABfreestyle.com for details.The Neptune processor was a showstopper at the AG Bell 2012 Convention, according to Dr. Gerhard Roehrlein, CEO and CTO of Advanced Bionics, LLC. "Our Neptune sound processor is taking the industry by storm. We at Advanced Bionics are proud to offer the only processor in the market that helps recipients hear while swimming, bathing and showering," said Dr. Roehrlein. "Neptune has been in very high demand since it was introduced earlier this year. Families continue to tell us all the time that this product is life-changing." In addition to offering the industry's only waterproof technology, Neptune features the market's only freestyle™ design for the most flexible wearing styles ever. With the variety of convenient accessories, the Neptune processor allows recipients to wear it anywhere and way they choose, such as in the hair, on an arm, under a collar, in a pocket - a high level of flexibility not available in the market until now. And for those who prefer a more discreet look, it can also be tucked away easily. Developed for hearing in and out of the water, Neptune also comes fully compatible with the industry's most advanced hearing technology, including ClearVoice™*, HiRes Fidelity 120™*, and AutoSound™, also exclusively from Advanced Bionics. For more information about Neptune, contact a local Advanced Bionics representative or visit AdvancedBionics.com. About Advanced BionicsAdvanced Bionics is a global leader in developing the most advanced cochlear implant systems in the world. Founded in 1993 and a subsidiary of the Sonova Group since 2009, AB develops cutting-edge cochlear implant technology that allows recipients to hear their best. AB offers the most sophisticated cochlear implant system on the market, the HiResolution™ Bionic Ear System, with five times more sound resolution than its competitors, designed to help recipients hear in noisy settings and enjoy the full dimensions of music.With sales in over 50 countries and a proven track record for developing high-performing, state-of-the-art products, AB's talented group of technologists and professionals from all over the world are driven to succeed, work with integrity and stay firmly committed to quality.To learn more about AB and its innovative cochlear implant technology, please visit AdvancedBionics.com or the Advanced Bionics web channel on AudiologyOnline.*Not approved for pediatric patients in the United States.