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Widex Business Development: How to Overcome Patient Objections to Cost Benefit and Convey Value Using Premier Technology

View Course Details Please note: exam questions are subject to change.


1.  What are some competitive areas that can affect business opportunities for the private practice owner:
  1. Big Box distributers
  2. Hearing Aid Franchise Chains
  3. Organized Health Insurance Contracts
  4. All of the above
2.  What are possible objections that we hear from our patients when recommending benefits of new technology
  1. Cost
  2. Value of service
  3. Overall experience
  4. Proof of performance and benefit
  5. All of the above
3.  Widex Dream technology is the only hearing aid technology in the industry that captures information up to 113dBSPL. What is the benefit of this feature?
  1. Allows patients to still get the best potential for clarity in difficult listening environments
  2. This only helps in quiet situations when there is no noise.
  3. This feature muffles sound in noisy situations.
  4. There is no benefit.
4.  Which of the below protocols can help to enhance patient experience as well as increase business development opportunities:
  1. Formal and Informal Functional Testing in noise before and after recommending new technology
  2. Precise fitting protocol using sensogram insitu measures to accurately fit patient hearing aid on first visit
  3. Basic audiometric Fitting
  4. A and C only
  5. Both A & B
5.  What are the benefits of a Widex Lunch and Listen event:
  1. Allows patients to experience benefits of advanced features in a real life setting and what this will mean to their quality of life.
  2. Buying patients lunch to try and lure them back into your office
  3. Inexpensive marketing technique which allows the clinician to market to their own database in a productive and time efficient way
  4. Opportunity to address the true concerns that patients experience in the real world
  5. A, C and D
6.  Being able to track services that you provide to your patients will result in what advantages:
  1. A way to show your patients the value that coming to your practice provides
  2. An opportunity to document the value of your service when faced with price objection
  3. Documentation for record keeping purposes
  4. All of the above
7.  As a business owner and or independent practitioner in the hearing health care profession, in order to continue to grow business and help patients with our services, it is vital to:
  1. Be aware of the changes occurring in the industry and knowledgeable about what is happening in the field so that you can be proactive in your business
  2. Choose a product that will provide your patients with the most benefit in order to satisfy their demands as well as show them those results
  3. Dispense and support a product that is also carried in big box franchises in hopes patients will come to you
  4. A and B
8.  What are 3 Widex features that separate Widex as a unique option for your patients?
  1. Noise Bouncer, Speech Enhancer, and InterEar communication at 1 time per second
  2. Speech Enhancer, 113 dB SPL input range and Sound Muter
  3. Speech Enhancer for improved communication in noise, 113 dB SPL input range for clarity in even the most difficult listening situations, InterEar processing at 21 times per second for more accurate communication between aids.
  4. None of the above
9.  How can you best increase your referral and return patient rate?
  1. Create a positive experience for patients that allows them to see your expertise as a professional and experience the true benefit of advanced technology.
  2. Beg and plead for referrals.
  3. Sell the same product as large chain stores and give poor service.
  4. None of the above
10.  In what levels of Widex technology is a 113dBSPL input range and an advanced processor available?
  1. Dream110 and Dream220 only
  2. Dream330 and Dream440 only
  3. All levels of Dream technology (the Dream440, Dream330, Dream220, and Dream110)
  4. Dream 440 only

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