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Sonic Radiant - January 2021

Is Sonic Radiant Available in Custom Styles?

Erin Reichert, MS

December 1, 2022



Sonic is now offering custom Radiant customs, can you tell us more about that?


We are so excited to now offer Radiant custom products. Patients who desire custom hearing aids will have varying degrees of hearing loss as well as preferences for instrument size, options, colors and more so that is why we have developed the 5|5|5 pledge for Radiant customs.

5 – Styles for fitting flexibility

Five popular custom styles — IIC, CIC, ITC, ITE Half-shell (HS), ITE Full-shell (FS) — provide our highest fitting flexibility to obtain the perfect fit. The IIC and CIC are more powerful than before with the option of fitting a 90-speaker. And the ITC, ITE HS and ITE FS with 2.4 GHz Bluetooth® Low Energy are Made for iPhone® hearing aids, offering hands-free communication for iPhone and iPad users to make calls more convenient and comfortable. These Radiant styles are also the first Sonic custom models to support direct audio streaming on compatible Android™ devices.

5 – Technology levels from 100-20

All Radiant custom products come in a full range of five technology levels, 100|80|60|40|20. They deliver the benefits of Radian-technologies and our more effective feedback cancellation – the same advanced digital signal processing (DSP) found in our Radiant behind-the-ear products.

5 – Colors in every style

Pair your patient's individual hearing loss with their preferences for color options. All Radiant styles and technology levels are available in five colors — Black, Beige, Light Brown, Medium Brown, and Dark Brown — to match hair and skin tones.

Sonic Radiant

This Ask the Expert is an excerpt from this interview, Sonic Radiant™ Custom Hearing Aids in 2022.2

erin reichert

Erin Reichert, MS

Senior Marketing Director

Erin Reichert is the Senior Marketing Director for Sonic and is responsible for all marketing activity, globally. Her primary focus is to create materials that impact not only the hearing care professional but also the end user ensuring features, benefits and value are all clearly defined. Prior to her current position, she held various positions of increasing responsibility within the company, most recently having been Director of Professional Services. Prior to coming to Sonic in 2016, Erin worked in a private practice serving south-eastern Minnesota.  She received her Master's Degree in Audiology from the University of Wisconsin-Madison. Go Badgers!

Related Courses

Sonic Innovations Spotlight Series: Impressions Aren't Scary!
Presented by Erin Reichert, MS
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Erin Reichert, MS
Course: #19023Level: Introductory0.5 Hours
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For some, obtaining an ear-mold can be a daunting procedure, especially when taking impressions for the new popular microCIC models. Join us to learn why it's not as scary as some make it seem.

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