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Oticon Intent - April 2024

Oticon, Inc. Innovates and Delights with Oticon Delta Lifestyle Editions

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Somerset, NJ February 22 -- A new and exclusive series of trendy, triangular-shaped hearing devices are giving people with hearing loss a boost in sound quality, speech understanding and cutting-edge style. New Delta Lifestyle Editions "Fairway", Delta Lifestyle Edition "Adventure" and Delta Lifestyle Edition "In Bloom" combine proven advanced digital technology with stylish modern designs to enable people with hearing loss to choose hearing solutions that are unique and individual extensions of their personalities and lifestyles.

"The new Delta Lifestyle Editions offer people with hearing loss colorful and stylish choices that, for the first time, allow them to make a very personal statement about their lifestyles and passions," stated Peer Lauritsen, President of Oticon, Inc. "More importantly, the three new Lifestyle editions feature state-of-the-art digital technology to deliver unprecedented sound quality and speech understanding so that users can fully enjoy hobbies and other lifestyle pursuits."

The three Delta Lifestyle Editions will be available in March:



Delta "Fairway" - No individual sport comes close to golf in popularity. New Lifestyle Edition Delta "Fairway" improves speech clarity so socializing and networking on the links is an easy putt. Just as easy - and spirited - is the sleek hearing device's faux golf ball pebbling that communicates love of the game without uttering a sound!



Delta "In Bloom" -- Gardening is the number-one hobby in the US and grew in popularity by 14% in 2007 among all age groups including 50-plus men and women. Whether they have a green thumb or simply enjoy the beauty of a well-tended garden, consumers will "dig" the new Lifestyle Edition Delta "In Bloom." The stylish hearing device features a modern flower-print and is designed to enhance enjoyment of the natural sounds of the great outdoors.



Delta "Adventure" - The new Delta "Adventure" features a eye-catching black-and-white Zebra print designed to appeal to those who enjoy any adventure whether on distant shores or a little closer to home. Whatever their appetite for adventure, Delta "Adventure" users are not the type to let obstacles get in the way of enjoying ideas, activities and events — and hearing loss is no exception.

About Oticon Delta

Oticon Delta has set a new benchmark in hearing aid design, creating a whole new category of hearing solutions. Delta features a miniature triangular design with sleek lines, hot colors and a brushed metallic surface. Its revolutionary design is made possible by placing its receiver into the ear canal at the end of a thin, transparent sound wire. Combining the best of two worlds, Delta merges the cosmetic advantages of in-the-ear instruments with the technological possibilities of behind-the-ear devices. With the Delta XR extended range, hearing care professionals can fit more than 80 percent of their patients with a hearing device that users want and can continue to wear, even if their hearing loss progresses.

For more information, visit www.oticonusa.com or the Oticon Web Channel on Audiology Online at www.audiologyonline.com/channels/oticon.asp
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