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How Can I Help Patients Concerned about Cosmetics without Sacrificing Maximum Benefit?

Susan de Bondt, AuD

November 29, 2019

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Question

How can I best help patients who are concerned about the cosmetics of hearing aids, without sacrificing their opportunities for maximum benefit? 

Answer

For many patients, especially those who are only beginning to understand the effects of hearing loss on their lifestyle, cosmetic appeal plays what some consider a disproportionate role in their decision about whether to accept treatment with hearing aids. Like it or not, many patients feel uncomfortable with adopting hearing aids, and they would prefer to be discreet about their decision to wear them even with friends and/or professional acquaintances. 

How best can we treat these patients? Pushing too hard for a fully-featured but less discreet device, even if it is the one best suited for the patient’s hearing loss, could result in such a patient opting not to purchase hearing aids—and all the well-documented negative consequences of such a decision. 

Full-featured, high-performance hearing aids in cosmetically appealing styles are an effective solution for these patients. The Widex EVOKE™ RIC 10 offers both excellent performance and an elegant, discreet style that appeals to patients. In addition to sound quality that left four times more wearers “very satisfied” than the competition in a recent multinational study, the RIC 10 offers features that few, if any, competitors in the size 10 battery size class can meet:Widex EVOKE RIC

  • Intelligent automation across up to 11 distinct Sound Classes (sound environments)
  • Personal controls and customization through Widex’ TONELINK™ smartphone application
  • Strong but discreet mechanical design
  • Longest battery life in its design class at approximately 100 hours with 0.99mA battery drain
  • 13 stylish colors

 

graph of satisfaction of sound quality

Find out more about the RIC 10, so you can suggest it to patients who will benefit from its stylish appeal and industry-leading performance or visit the Widex Partners Page on AudiologyOnline.

References

Balling, Townend, Switalski (2019), Real-life Hearing Aid Benefit with Widex EVOKE, Hearing Review 26 (3), pp. 30-36


susan de bondt

Susan de Bondt, AuD

Sr. Clinical Product Specialist

Susan de Bondt’s audiology experience includes the Silverstein Institute in Sarasota, Florida, fifteen years of private practice ownership/management and provision of Fee Basis Audiology services through Bay Pines VA Healthcare System in southwest Florida.  Recently she has worked in manufacturing for 10 years providing training in Government Services and Commercial sectors as well as Product Management and Audiology Team management.  Her employment with Widex began in April of 2015 as a Professional Education Manager/Clinical Product Specialist. 

Dr. de Bondt received her Master of Science Degree in Audiology from the University of South Florida and completed a Doctorate in Audiology (Au.D.) from the University of Florida.  She is a fellow of the American Academy of Audiology and a member of the Florida Academy of Audiology.  


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