Exam Preview

Send Me a Text: Use Cases and Best Practices for Patient Texting

---

1.  According to research, approximately what percentage of text messages are read? 52% 76% 86% 98%

2.  When is it important to provide opt-out language in your text messages? When the text message contains promotional information When your message contains a link When you message is more than 140 characters long When your message is sent more than 180 days after the last patient interaction

3.  Which of the following was NOT mentioned as strategically important when it comes to text message copy? Message length Call-to-action Font size Timing

4.  What day was NOT mentioned as beneficial within the appointment reminder texting cadence? 14 days before appointment 2 days before appointment Same day Day the appointment was set

5.  Which of the following is NOT a beneficial use case for sending information via text? When you are sending specific information like addresses, appointment times When resolving a customer complaint or customer service issue When you are reaching out to reactivate patients When you requesting patient responses like leaving a review, appointment changes