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Phonak Infinio - May 2025

What is Phonak Practice Forward?

Alyssa Ricevuto, AuD, MBA

November 11, 2025

Question

What is Phonak Practice Forward?

Answer

PRactice Forward

Phonak offers more than groundbreaking innovations. Practice Forward is the family of business and marketing tools that have been designed to provide courses, services, and marketing support to help our partners grow their practices.

How do I learn what courses are available?

It’s easy to view and sign up for the courses online at phonak.com/practiceforward

These are the three current offerings:

NEW Schedule Optimization
Achieve your revenue and profitability goals with this course. Gain tools and strategies to manage the right mix of private pay, managed care, and insurance patients.

Practice Forward

Technology Specialist Training*
Boost your practice efficiency and enhance your patient experience by enrolling key staff members in this program.  
Front Office Training
Create an amazing first impression and boost overall patient outcomes with front office staff training.

Who can take the practice Forward courses?

Phonak Practice Forward courses are available to all customers. The recommended way to enroll is through the registration page accessible here: phonak.com/practiceforward

How does this help my practice grow?
By upskilling staff to handle foundational audiology tasks, customer support, and hearing aid troubleshooting, these courses free up healthcare professionals to focus more on patient care, improve overall practice efficiency, and enhance the patient experience. As an example, in a review of 19 accounts who took the Technology Specialist program their collective revenue grew by over $80,000 after three months, post completion, of the course.

For more information or to see how Practice Forward can benefit your practice, reach out to your Phonak representative.

 


 


alyssa ricevuto

Alyssa Ricevuto, AuD, MBA

Dr. Alyssa Ricevuto is currently the Program Marketing Manager and a major contributor to the Technology Specialist Training Program. Alyssa has been with Phonak since 2017, serving in various training roles as Clinical Trainer, Key Account Clinical Trainer, and Senior Clinical Trainer. Prior to joining Phonak, Alyssa spent ten years working as a clinician in both private practice and ENT settings. Alyssa received her BA from the University of Connecticut, Doctorate of Audiology from the University of Oklahoma Health Sciences Center, and her MBA from Southern New Hampshire University.


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