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Hearing Healthcare that Meets the Modern Consumer

View Course Details Please note: exam questions are subject to change.


1.  How has the COVID-19 pandemic changed consumer behavior?
  1. Consumers never want convenient options
  2. Consumers are very risk tolerant and safety/cleanliness have no place in a consumer experience
  3. Consumers look for digital or contactless options
  4. Consumers have stopped shopping
2.  How can hearing healthcare providers support the consumer's desire to work with an environmentally and socially responsible company?
  1. Use wasteful practice procedures since you have plenty of materials in stock
  2. Donate services to the community
  3. Limit the number of recyclable materials since it usually takes more time and expense
  4. Leave the lights on in all rooms of the office even when no one is present
3.  Which is good practice for supporting patients who are in the recessionary mindset?
  1. Offer multiple options for payment including pay over time
  2. Focus on value proposition, overall well-being, and professional services
  3. Offer bundled and unbundled options
  4. All of the above
4.  Which of the following practices meet consumers where they are?
  1. Remote Support
  2. Target Match
  3. PTA
  4. None of the above
5.  What is the concept of “Phygital Reality?”
  1. The latest VR game for teens
  2. A new CRM for HCPs
  3. Where physical and digital worlds collide to keep people connected to the outside world
  4. None of the above

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