What are the tinnitus app statistics for the ReSound Relief app?
As of March 2019, there have been over 340,000 combined downloads (ReSound + Beltone) of our tinnitus app. The blue graph in Figure 1 shows our downloads per month going back to 2014. As you can see, the trend is continually increasing.
Figure 1. Tinnitus app downloads per month.
We've had amazing success with the Relief app, especially in the last year since we've redone the user interface. We currently have over 53,000 monthly active users, as indicated by the bar graph in green (Figure 2). We consider a person as a "monthly active user" if they use the app at least one time within a 30-day period. That's the most important thing we consider when we look at app development and app health. Often people think downloads are the most important, but downloads can be misleading. Think of the apps you've downloaded but have never opened, or tried once and deleted. The number of downloads in-and-of-itself is not an accurate indicator of how an app is being used. Monthly active users, on the other hand, tells you at least this many people are using the app at least once per month.
Figure 2. Relief app monthly active users.
The Relief app currently has a rating of 4.7 out of five stars in the App Store for Apple products. The rating indicates the overall score of an app as determined by user feedback. That 4.7 rating is incredibly high. Additionally, we have over 1,750 reviews in the U.S. Those two statistics are the highest in the industry for any app, not just tinnitus. I believe the second highest-rated app has about 600 reviews. We're significantly higher than any other app in the industry, which is a testament to the development of this app and understanding what users need. In comparison, some of our industry competitors have had fewer than 20 reviews.
When you're looking at apps, make a note of how vested the company is in the app's development, which can in part be determined by how often the developer makes updates to their app. An app's update history can be found in the Version History section of the App Store. We update our app on a monthly to bi-monthly basis. Many of our competitors haven't updated their apps in well over a year, some even two years. ReSound is committed to creating a platform that is beneficial to users.
This Ask the Expert is an excerpt from the text course, Tinnitus Management in the Digital Age: The Efficacy of ReSound Relief. For more information, please visit www.resound.com or the ReSound Partner Page on AudiologyOnline.