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Siemens Continues to Provide Customers with Business Growth Opportunities

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Customers offered the opportunity to extend reach with local direct mail promotion

Piscataway, New Jersey, August 20, 2007 - Siemens Hearing Instruments continues the company's initiative to invest in its customers by providing them with the critical support programs they need to build their businesses and reach more individuals with hearing challenges. Late this summer, Siemens customers were presented with the opportunity to opt-in to a local consumer growth initiative. Via the direct mail communication, Siemens offers potential patients a phone number to contact for more information on Siemens hearing instruments, the opportunity to schedule an appointment with a local Hearing Care Professional, as well as a Siemens manufacturers rebate for up to $200 off select hearing instruments.

Through this initiative, participating customers will receive true consumer lead generation in their local area. This local direct mail program is just one of the many programs Siemens has put into effect over the past year to assist Hearing Care Professionals grow their businesses. For more information on this and future marketing opportunities, please contact a Siemens representative.

About Siemens Hearing Instruments

Siemens Hearing Instruments, part of Siemens Medical Solutions, is one of the leading manufacturers of hearing instruments in the United States. Headquartered in Piscataway, New Jersey, the Company offers a range of innovative products, solutions and services to Hearing Care Professionals across the United States. Among its innovative products, the Company designs and manufactures a variety of digital hearing aids in all styles to improve the quality of life for individuals with hearing loss.

Visit www.usa.siemens.com/hearing for more information or the Siemens Web Channel on Audiology Online at www.audiologyonline.com/channels/siemens.asp
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