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ReSound Nexia - February 2024

Sonus and ReSound Announce Hearing Healthcare Partnership

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Minneapolis, MN (March 4, 2008) - Sonus and ReSound North America today announced a business partnership impacting the distribution of products to the hearing healthcare industry. Effective immediately, Sonus affiliates will begin distributing ReSound hearing instruments and related products.

Sonus provides products and services to hearing impaired in the United States and Canada. With over 1,600 locations, Sonus has grown to the largest professional hearing care network in North America.

ReSound is a manufacturer of hearing instruments, including the recently released dot™ by ReSound, an innovative behind-the-ear hearing instrument that represents the smallest BTE model available on the market today, and the newly launched ReSound Sparx™, ReSound's entry into the super-power instrument category.

A full pipeline of fresh ReSound products coursing through burgeoning Sonus distribution will drive the impact of both companies in the market.

"We are very pleased to bring ReSound's world class products to our customers throughout the United States" said Dan Quall, Sr. Vice President for Sonus. "The addition of ReSound to our line of products reinforces our commitment of choice for the hearing health care providers working with Sonus. We are most excited about the impressive lineup of product launches ReSound has scheduled for 2008."

"In terms of expanding distribution with an end-user oriented partner, there is no stronger partner on the global scene. Sonus has the strategy and scale to realize important end-user benefits in the distribution of hearing instruments by strengthening the medical model of the industry" said Bjorn Christ, President of ReSound North America.

About Sonus

Sonus offers private-label and multi-brand products to hearing-impaired consumers throughout the United States and Canada, utilizing company-owned clinics and independent providers who are licensed Sonus Network affiliates. As an innovator and leader in hearing healthcare, Sonus is committed to hearing-loss education and prevention efforts, as well as supporting research into hearing-related disorders such as tinnitus. For more information, visit www.sonus.com or the Sonus Web Channel on Audiology Online.

About ReSound

ReSound develops technology and solutions to improve quality of life for hearing impaired throughout the world. Founded in 1999 through a merger of GN Danavox and ReSound Corporation combining 90 years of hearing instrument development, ReSound today upholds its illustrious history as a leading manufacturer of cutting-edge hearing instruments in major global markets. ReSound North America is headquartered in Bloomington, MN. For more information, visit www.gnresound.com or the ReSound Web Channel on Audiology Online.
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