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Unitron Hear Life - November 2023

Aaron C. Jones Named Director of In-clinic Success at Unitron US


Plymouth, MN — Unitron today announced the appointment of Aaron C. Jones, Au.D., M.S., as its Director of In-clinic Success. Aaron is responsible for spearheading Unitron’s strategy to support practice growth among independent hearing healthcare professionals to promote the delivery of exceptional patient experiences.

“In-clinic success is critical to helping independent hearing healthcare providers weather changing market conditions by creating a highly personalized and differentiated hearing care experience,” states Mike Dittmann, President, Unitron US. “That’s why we’re so pleased to have Aaron join us. Unitron has earned a reputation for being the leader in providing patient-centric solutions which include our open platform technology; Flex and unique software solutions including patient insights. Aaron’s rich background, encompassing hearing healthcare and other disciplines, will bring our in-clinic success strategy to even greater heights.”

An effectively executed in-clinic success program will help hearing healthcare providers successfully contend with the forces of today that are dramatically reshaping hearing healthcare, including managed care and a general movement toward consumer-driven healthcare.

 “Modern healthcare needs to be much more patient-centered, and Unitron really stands out as the leader in using in-clinic success to promote patient advocacy while improving the performance of practices,” says Aaron Jones, Director of In-clinic Success. “I am excited to leverage my knowledge and experience as a  hearing healthcare professional and business owner to bring Unitron’s visionary in-clinic success initiatives into even more clinics across the US.”

Jones’ responsibilities include creating and delivering educational content for hearing healthcare professionals, drawing upon best practices from a variety of healthcare sectors. He’ll also work directly with Unitron customers to help them enhance the patient experience. Says Jones, “Delighted patients are more likely to become ambassadors for their providers, who then realize an increase in repeat purchases and referral business. When in-clinic success is done right, everybody wins.”

As a hearing healthcare professional and an entrepreneur, Jones has worked in a variety of clinical settings, including the VA San Diego Healthcare System and a private practice, Ear Audiology, Inc., which he founded. He also possesses 15 years of engineering experience at NASA, Boeing and Illumina. Jones received his Doctor of Audiology degree from the University of California-San Diego and San Diego State University, as well as a Master of Science degree in management from Stanford Graduate School of Business and a Master of Science degree in mechanical engineering from the University of Arizona.

About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at or the Unitron Expo Page on AudiologyOnline.

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