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Beltone's Groundbreaking 30-Day Patient Onboarding Program Great Start Earns Prestigious Hearing Technology Innovator Award


CHICAGO. Nov. 8, 2023 – Beltone, recognized as one of America’s best hearing care providers by Newsweek, announced today that its Great Start 30-Day Patient Onboarding Program is the winner of the 2023 Hearing Technology Innovator Awards™ for Service Delivery: Patient Education. The annual awards program by Hearing Health & Technology Matters (HHTM) acknowledges technological innovation and accomplishments in the hearing industry. This year's winners were announced at the Academy of Doctors of Audiology annual conference, AuDacity 2023, on Nov. 2 and can be viewed online here.

Extensive research by Beltone revealed that the initial 30 days of a patient's experience with their new hearing aids play a pivotal role in ensuring long-term adoption and usage. Recognizing that the effectiveness of purchasing a hearing aid lies in its consistent use, Beltone developed and introduced Great Start* - a comprehensive, automated, and complimentary learning program designed to assist new users in acclimating to and deriving satisfaction from their new hearing aids. Plus, the program has already demonstrated a significant 40% decrease in returns among enrolled patients compared to those who are not.

The 30-day email/text program supports patients as they navigate the adjustment process. Beginning with the basics, the program gradually introduces the more advanced features of their specific Beltone hearing aids through short videos and user-friendly guides. Additionally, the program offers timely tips that gently encourage patients to embrace and celebrate their restored sense of hearing. Comprised of six learning sessions spread across the 30-day period, the program culminates with a rewarding incentive as patients receive a $25 gift card to upon completion. 

President of Beltone North America, David Molella, says "We are incredibly honored to receive this prestigious award for our Great Start program. At Beltone, our unwavering commitment is to put patients first in everything we do. This recognition further validates our dedication to providing exceptional service, patient education, and improving the lives of individuals with hearing loss. As leaders in hearing technology, we remain steadfast in our mission to prioritize the well-being and satisfaction of our patients.”

Hearing professionals who are interested in providing their patients with this exceptional, award-winning program can find more information about joining Beltone's network of independent owners by visiting

*Great Start is available at participating Beltone locations nationwide currently for Beltone RIE models only. Visit to find your nearest Beltone location.  

About Beltone

Beltone has been a trusted leader in the hearing care industry for over 80 years, providing reliable, affordable, and advanced hearing aids. With approximately 1,500 locations nationwide, our local offices provide personalized service and our hearing care professionals receive extensive training to provide the best care. As part of the GN Group, Beltone focuses on the needs of our patients through innovative hearing technologies and our “Right By Your Side” promise. Visit us at and connect with us on LinkedIn.

About the Hearing Technology Innovator Awards

The Hearing Technology Innovator Awards™ is an international awards program designed to recognize and celebrate innovation within the hearing industry. Since its inception, the program has helped raise over $25,000 for hearing charities.  Learn more at

About HHTM

Hearing Health & Technology Matters (HHTM) provides timely information and lively insights to anyone who cares about hearing loss. Readers and contributors are drawn from many sectors of the hearing field, including practitioners, researchers, manufacturers, educators, and, importantly, consumers with hearing loss and those who love them. By involving all these groups, we hope to bridge the gaps in knowledge that so often divide them. To learn more, visit

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