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NASHO Launches National Hearing Industry Alliance

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Specialty Health Association Expands, Announces Alliance of Hearing Industry Leaders

Washington, DC, JANUARY 31, 2011 - The National Association of Specialty Health Organizations (NASHO), an American Association of Preferred Provider Organizations (AAPPO) subsidiary, launched the National Hearing Industry Alliance (NHIA) at its January 23rd Board meeting. Alliance participants include NASHO newcomers Michele M. Fusco, Senior Vice President of Amplifon USA;Kyle Kennedy, Managing Director of ABS, Brad Volkmer, President of EPIC Hearing Healthcare;and Dr. Cindy Beyer, Senior Vice President Professional Services of HearUSA, who join existing member John Laftsidis, National Strategic Alliances Manager of Beltone Hearing Care Corporation. The Alliance convened for the first time following its induction by the NASHO Board of Directors.

"By simultaneously growing our ranks and forming this Alliance, NASHO carries on its mission to serve the specialty-specific needs of our members while also providing a strong, collective voice for specialty health as a whole," said Julian Roberts, Executive Director of NASHO.

Dr. Cindy Beyer, newly-elected Chairman of the Alliance added, "We are excited to be part of this groundbreaking venture with NASHO, and look forward to drawing upon NASHO's infrastructure, resources and intellectual capital to further the interests of the hearing industry."

The formation of the Alliance enables NASHO to uniquely represent and advocate for hearing industry networks and plans. As it continues to expand and address the needs of specialty health organizations against a backdrop of healthcare reform, NASHO anticipates forming similar specialty-specific alliances among its member ranks.

About the National Association of Specialty Health Organizations (NASHO)

NASHO is a subsidiary association of the American Association of Preferred Provider Organizations (AAPPO) (www.aappo.org), founded to advance and evolve specialty healthcare delivery in the United States. Its mission is to enhance and promote the value proposition of specialty health organizations. To learn more about NASHO, visit www.nasho.org.

About HearUSA

HearUSA, Inc. (NYSE Amex: EAR) is the recognized leader in hearing care for the nation's top managed care organizations through its network of more than 2,000 hearing care providers and 176 company-owned centers. HearUSA is the nation's only hearing care network accredited by URAC, an independent, nonprofit health care accrediting organization dedicated to promoting health care quality through accreditation, certification and commendation. HearUSA is also the administrator of the AARP Hearing Care program, designed to help millions of Americans aged 50+ who have untreated hearing loss. For more information about HearUSA visit www.hearusa.com.
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