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Widex SmartRic - February 2024

Widex Introduces “Partners in Excellence for You” Program to Elevate the Expertise of Hearing Care Professionals


The first of its kind program is designed to help participating Hearing Care Professionals improve their efficiency, make an impact in their communities, and accelerate the growth of their practices.

HAUPPAUGE, NEW YORK, January 10, 2024 — Underscoring its commitment to provide independent Hearing Care Professionals (HCPs) with all the tools they need to succeed, Widex USA today introduced its pioneering “Partners in Excellence for You” program. Designed to help HCPs gain the knowledge, confidence, and tools they need to thrive in the ever-evolving world of audiology, the program reinforces the value of clinical expertise and outstanding care.

The exclusive program provides HCPs with access to a portfolio of tools and resources that will improve their efficiency, increase the impact they have in their communities, and accelerate the growth of their practices. Chief among these tools is the Widex On-the-Go App, the Widex Community Giveback program, and VIP Widex Education.

“The accessibility and affordability of hearing care has increased as more people become aware of the importance of hearing health. Today’s hearing care professionals are therefore being challenged as never before to meet the needs of individuals in their local communities who are living with hearing loss,” said Alan Raffauf, Widex Vice President of Marketing. "In this dynamic environment, audiologists need to accomplish more in less time, while staying current with all the advances now being made in hearing care technology and options. “Partners in Excellence for You” was created to meet the real world needs of today’s hearing care professional.”

The Widex On-the-Go App

Available for Apple and Android phones, the Widex On-the-Go app is designed to reduce the administrative burden audiologists face through a mobile app that creates more time for professionals to focus on the clinical activities that matter most. The app allows HCPs to easily access order tracking, check the warranty status of specific hearing aids, obtain real-time support when questions arise, and have access to a streamlined ordering process for Widex hearing aids.

The Widex Community Giveback Program

Intended to strengthen the bonds between HCPs and the communities they serve, the Widex Community Giveback program enables HCPs to gift a free pair of Widex hearing aids to a community member who would otherwise not be able to afford it. 

“As a Widex Community Giveback participant, HCPs have the power to choose which patients they want to support in their community,” Raffauf emphasized. “These choices make a meaningful difference in patients’ lives and we’re proud to be their partner in giving the gift of sound.”

The Widex VIP Education Program

Participating partners will have access to practical, actionable, and relevant sales training to better prepare them for the daily challenges they face, access to technology for their business and patient education, sneak peaks at forthcoming new products, early registration access for training, as well as the ability to attend special guest speaker presentations and Q&A sessions. 

“The Widex “Partners in Excellence for You” program was developed for today’s always-on- the-go hearing care professionals who want to achieve more in less time, make a bigger impact in their communities, maintain their educational readiness to meet the needs of their patients, and grow their business practice,” Raffauf concluded.

For more information and to see if you qualify to join the “Partners in Excellence for You” program, please reach out to your inside sales representative or click here.

About Widex

At Widex we believe in a world where there are no barriers to communication; a world where people interact freely, effortlessly, and confidently. With sixty years’ experience developing state-of-the-art technology, we provide hearing solutions that are easy to use, seamlessly integrated in daily life and enable people to hear naturally. As one of the world’s leading hearing aid producers, our products are sold in more than one hundred countries, and we employ 4,000 people worldwide.

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