Question
How does ProLine differ from other retail batteries, even though they are both "Rayovac"?
Answer
What differentiates ProLine from other brands of batteries that Rayovac sells is that Rayovac ProLine is a marketing program. We manufacture only a premium battery, and that premium battery is sold under the ProLine name as well as brand names available for retail. The ProLine is only available through hearing healthcare professionals. We make sure that the ProLine hearing aid battery is not available at discount stores or drug stores.
About Rayovac Hearing Aid Batteries:
Rayovac Hearing Aid Batteries are the number one choice of hearing care professionals! Rayovac ProLine Advanced premium zinc air hearing aid batteries offer you long-lasting performance. You can count on Rayovac ProLine Advanced batteries to offer you predictable battery life and consistency - battery to battery. If you would like additional information please visit https://www.rayovac.com/hearing/
Tom Begley received his Bachelor of Arts degree from the University of Colorado. After serving as an intelligence officer in the US Air Force and positions of increasing responsibility at Campbell Soup Co, Heublein and ConAgra he joined Spectrum Brands, previously Rayovac Corporation, in 1991. As the Director of Sales - Hearing Aid Batteries, Tom was part of a team that was successful in helping Rayovac become the #1 selling battery of hearing healthcare professionals. In the spring of 2005, Tom was promoted to Divisional Vice President - Sales. He continues to manage the North American sales team focusing on hearing aid batteries.