Given the economic uncertainty resulting from the Covid-19 pandemic for many persons with hearing loss, third party reimbursement for hearing aids is likely to rise sharply over the next several months. This course will provide practical and proven strategies that will help hearing care professionals navigate changes in the marketplace.
Course created on August 27, 2020
- After this course learners will be able to discuss changes in the market demand for hearing aids resulting from COVID 19 pandemic.
- After this course learners will be able to explain ways to determine if third party hearing aid reimbursement (managed care) plans are financially viable in a practice.
- After this course learners will be able to implement a business strategy that effectively utilizes managed care hearing aid plans.
|0-20 Minutes||Intro, changes in consumer demand for managed care hearing aid plans and what this means for a practice|
|20-40 Minutes||An overview of standard business practice to maintain profitability as managed care hearing aid benefit gain in popularity|
|40-60 Minutes||Key analytics that determine profitability when part of a managed care plan with a hearing aid benefit|
Brian Taylor, AuD
Brian Taylor is the Director, Scientific & Product Marketing at Signia. An audiologist since 1991, he received his AuD from Central Michigan University in 2006. During his career, he has been involved in many areas of the industry including clinical practice, professional development, and training. Taylor is a prolific and respected contributor to the industry, with more than 25 publications and numerous speaking engagements both domestic and international.
Patty Greene, MA
Director of Provider Engagement, TruHearing
Patty Greene is an audiologist with more than 28 years of experience in the hearing care industry. As Director of Provider Engagement, Patty is responsible for building stronger relationships with the providers in the TruHearing network. She helps TruHearing providers successfully utilize TruHearing programs and services through provider communications and education. She joined the TruHearing team in August 2015.
Previously, she has held positions in sales, marketing and training with leading hearing aid manufacturers as well as having managed her own private audiology practice. Patty has presented on a wide variety of hearing industry topics around the country. She earned her Master’s degree in Audiology from SUNY Buffalo.
Patty Greene: Financial: Patty Greene is employed by TruHearing. Non-financial: Patty Greene has no relevant non-financial relationships to disclose.
Sponsor Disclosure: This Course is presented by Signia in partnership with AudiologyOnline.
Content Disclosure: This learning event does not focus exclusively on any specific product or service.
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Association of Hearing Instrument Practitioners of Ontario
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American Speech-Language-Hearing Assn.
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International Hearing Society
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New Zealand Audiological Society
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