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Using Leasing/Subscription Models to Increase Treatment and Loyalty

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1.  Which of the following is impacting hearing aid markets for independent providers? Big box is creating price pressure and reducing margin Managed care is reducing reimbursement per hour and sending patients to in Network providers OTC could erode demand by providing lost cost, direct access All the above

2.  Which of the following would be a weakness of a bundled hearing aid strategy? Diminishing return per hour as the patient keeps their technology beyond 4 years Unlimited visits in a bundled strategy welcomes abuses to the clinic time of staff Upper technology margins subsidize the poor return per clinical hour of low technology purchases All the above

3.  Which of the following would be considered strengths in a subscription/leasing strategy? The patient automatically is eligible for new technology every 36 month guaranteeing latest hearing results The patient stays loyal because the program and all upgrades are through your clini The program provides a budgeted expense for the patient that is comparable to traditional pricing All the above

4.  Median gross revenue for an audiologists in a single provider, single location clinic (based on 2013 Customer Care measurement and Consulting study)? $400K $500K $600K $700K

5.  Comparing Dentist, Optometry and Audiology, which profession generates the highest gross revenue per hour for a single provider, single location? Audiologist Dentist Optometrist They are all equal

6.  With the leasing program, who owns the hearing aid through the term of the lease payment? The Patient The Clinic The Clinician (provider) The leasing company

7.  At the end of the leasing term, which of the following can take place? The patient can purchase the products directly by paying the defined residual value The patient can turn the hearing aids in and walk away owing no other money for the product The patient can turn the hearing aids in and get a new set of product with a renewed lease All the above

8.  Which of the following is true? If the patient returns the hearing aids during the trial, the clinic can keep the initial lease payment for professional services If the patient returns the hearing aids during the trial period, the clinic can charge a professional fee (if stipulated in writing at the time of agreement signing) but the patient must be given back the lease payments There is no mandatory trial period because they are not “purchasing” the products None of the above are true.

9.  Which of the following is not true? The patient can buyout the lease at any time during the term of the lease If the patient loses the hearing aids, and the products are not covered by loss and damage, they do not have to make any more lease payment. The leasing company is at risk. The patient does not own the hearing aids during the lease The patient does not own the hearing aids during the

10.  The leasing program for hearing aids is an adult program. Individuals 18 years or younger are not eligible open to any individual who signs or the guardian signs into a leasing program a program that cannot be offered with insurance benefits all the above