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ReSound Auracast - February 2024

Promoting Hearing Conservation

Jenny Groth, MA

January 23, 2012

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Question

How can hearing professionals promote hearing conservation in their communities?

Answer

Hearing conservation and recreational noise exposure are topics that go hand-in-hand. Enthusiasts of noisy recreational activities, such as musical performance or hunting, recognize that hearing is an integral part of their pastime that needs to be guarded and maintained. Specialty shops for musical instruments, sporting goods or motorcycle dealerships often host workshop events through which audiologists can promote hearing conservation. These events are a powerful tool to generate appointments for audiological evaluations and sales of a variety of hearing protection devices. While the goal of these workshops is educational, they must also be approachable and entertaining. Multi-media tools to make these workshops more enticing to participants are available online through organizations such as the American Academy of Audiology, or from hearing aid and audiological equipment manufacturers.

Jennifer Groth, M.A., is Director of Audiology Communication at GN ReSound, where she is responsible for product definition and audiology-driven support for products in the market. She has served in roles such as research audiologist and product manager through the course of her career. She holds a Master of Arts degree in speech pathology & audiology from the University of Iowa.

To learn more about ReSound, visit www.gnresound.com or on the ReSound web channel on AudiologyOnline.


jenny groth

Jenny Groth, MA

Director of Audiology Communication, ReSound


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